[AI IN BEAUTY]
Using AI to Choose Your Next Private Label Skincare Hero Product
I was on a call recently with a brilliant brand founder who was on the verge of tears. She had just taken delivery of 10,000...
Business Growth for Brands
Expert analysis on skincare innovation, global regulations, and consumer behavior.
The LTV Math Every Beauty Founder Needs to Master
I constantly see independent beauty founders celebrating a $30,000 launch day. They post screenshots of their Shopify dashboards, thrilled by the sudden influx of orders generated by a viral TikTok or a massive influencer push. But as a manufacturing and...
READ FULL REPORT →// LATEST INSIGHTS
[AMAZON BRAND REGISTRY]
Amazon Brand Registry 2.0: Protecting and Scaling Your Beauty Brand in 2026
Success on Amazon in 2026 requires more than just ads. Learn how to use Amazon Brand Registry and professional manufa...
[AURORA FORMULA]
The TikTok Shop Blueprint: Scaling Your Skincare Brand in the Age of Social
TikTok Shop is the most powerful growth engine for skincare in 2026. Learn how to combine viral marketing with Aurora...
[AURORA FORMULA]
How Spas Can Boost Profit Margins by 300% Using Private Labeling
Stop giving your retail profits away. Learn how spa owners are using private label skincare from Aurora Formula to bu...
[ENTREPRENEURSHIP]
Stop Sending Clients to Sephora: The Salon Owner’s Guide to Retailing Private Label
Learn how Salon & Spa owners can double their revenue by retailing their own private label skincare. Stop giving ...